5 Musts When Starting a Private Practice

Maybe you’ve just launched your new private practice, or maybe you’re still in the planning phase. Congratulations! There has never been a better time to start a private practice. The world needs you. Your clients need you. The work that you do matters. Starting a private practice is a huge accomplishment, one that you should

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Starting a Private Practice: The Fastest Way to Get Therapy Clients When You’re Starting Out

I was so proud of myself on my very first day of private practice. I had gorgeous leather furniture, the perfect hypnotherapy chair, and business cards I had agonized over. I just sat there in my office and took it all in. My dream had come true. I couldn’t wait to start working with clients,

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The Most Important Element of a Psychotherapy Website

What do you picture when you imagine a top-notch psychotherapy website? You might envision a beautiful layout with professional images and captivating colors. You may think of a place to showcase your work and your accomplishments. You may even see yourself offering products and services online. You would be right about the importance of all

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Designing Websites for Therapists

Websites for Therapists

Your website is as essential to your private practice as your business cards. Websites for therapists are how your clients perceive your practice and your work. Creating a high-performing website for your private practice is easier than you think! Whether it’s time for a face-lift of your current website for a you’re building a brand-new website,

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Social Media for Psychotherapists: The Ultimate Practice-Building Tool

Let’s just get right to it… Social media is greatest practice-building tool EVER for psychotherapists. Facebook allows us to connect with clients as never before. Yes, social media is THAT powerful for building a highly-profitable private practice. There is no other marketing tool this powerful to attract clients, build a following, and position yourself as a trusted authority

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Psychotherapy Practice-Building: Beyond SEO

Online marketing has changed, your clients have changed, and private practice has changed. In this video, I share exactly what’s changed and how you can incorporate more effective marketing strategies to get better results.

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Podcast #14: Facebook Q & A with Jennifer

Several times a year, I do a Q & A podcast edition, where I get to answer your most pressing practice-building questions. This episode is all about Facebook marketing for private practice, and in it, I even reveal “the other man” in my life!)

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5 Surefire Ways to Guarantee You NEVER Get Therapy Clients from Facebook

Facebook is a great way to market your practice. In fact, businesses are spending over $4 billion per year to advertise on Facebook because it’s so powerful.

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Online Marketing for Psychotherapists

Death of the Homepage

When therapists create their websites, they often spend the most time (and money) on getting the home page perfect. These same therapists are usually building websites with limited budgets, and so they need to know that they are making the best use of every penny. So, is creating a stellar homepage really the best use of your resources?

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Customized Marketing for Psychotherapists

One Size Does NOT Fit All: Customize Your Online Marketing Strategy

One size does NOT fit all when it comes to online marketing for private practice. Your online marketing strategy, as well as your overall marketing strategy, should be dictated by where you are in your practice development, and the size of your practice. In this video, I share with you three “tiers” of private practice,

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