5 Musts When Starting a Private Practice
Starting a Private Practice. Maybe you’ve just launched your new private practice, or maybe you’re still in the planning phase. Congratulations! There has never been a better time to start a private practice. The world needs you. Your clients need you. The work that you do matters. Starting a private practice is a huge accomplishment,…
Starting a Private Practice: The Fastest Way to Get Therapy Clients When You’re Starting Out
I was so proud of myself on my very first day of starting a private practice. I had gorgeous leather furniture, the perfect hypnotherapy chair, and business cards I had agonized over. I just sat there in my office and took it all in. My dream had come true. I couldn’t wait to start working…
The Most Important Element of a Psychotherapy Website
What do you picture when you imagine a top-notch psychotherapy website? You might envision a beautiful layout with professional images and captivating colors. You may think of a place to showcase your work and your accomplishments. You may even see yourself offering products and services online. You would be right about the importance of all…
Websites for Therapists
Your website is as essential to your private practice as your business cards. Websites for therapists are how your clients perceive your practice and your work. Creating a high-performing website for your private practice is easier than you think! Whether it’s time for a face-lift of your current website for a you’re building a brand-new website,…
Podcast #30: The Top 10 Most-Searched Therapy Specialties
Podcast #30: The Top 10 Most-Searched Therapy Specialties. What are your clients REALLY searching for when they search for a therapist? Jeff Guenther has the answer. Jeff runs a mental health directory for Portland, and get tons of insight into the exact search terms your potential clients are using when they are searching for a…
Podcast #25: How to Serve Clients with Your Marketing
Are you considering moving beyond a traditional private practice? Do you dream of serving more clients and making a bigger impact on the world? Dr. Susan Peirce Thompson created Bright Line Eating, a program that has served clients all over the world, and in this episode, she shares just how she did that. Susan is the…
Podcast #24: 5 Things Therapists Can Do Right Now to Boost SEO
Quick! What’s the first thing pops into your mind when I say, “SEO”? Did you say “keywords”? Keywords have become synonymous with SEO for many of us. But what exactly does that mean? Keywords are essential to SEO, but they’re not the only thing that matters. AND keywords are used differently today than they were…
Social Media for Psychotherapists: The Ultimate Practice-Building Tool
Let’s just get right to it… Social media is greatest practice-building tool EVER for psychotherapists. Facebook allows us to connect with clients as never before. Yes, social media is THAT powerful for building a highly-profitable private practice. There is no other marketing tool this powerful to attract clients, build a following, and position yourself as a trusted authority…
Psychotherapy Practice-Building: Beyond SEO
Online marketing has changed, your clients have changed, and private practice has changed. In this video, I share exactly what’s changed and how you can incorporate more effective marketing strategies to get better results.
Death of the Homepage
When therapists create their websites, they often spend the most time (and money) on getting the home page perfect. These same therapists are usually building websites with limited budgets, and so they need to know that they are making the best use of every penny. So, is creating a stellar homepage really the best use of your resources?…