Podcast #21: How to Get Started with Facebook Ads for $5 per Day
What if you could start advertising your practice for just $5 per day? Connect with potential clients. Learn what topics your audience is most interested. Build a following. It probably sounds a bit too good to be true. You’re probably saying, what’s the catch. No catch, Facebook advertising is just that powerful. In this episode,…
Podcast #20: 5 Lessons Learned the First Two Years of Private Practice
When Sofia Robirosa started her practice in 2014, she had to learn to walk through her fear and anxiety to build her practice. She started small her first year, getting herself “ready”. But by the second year, she was off to the races. Now, she has a thriving, private-pay practice, and helps clients “enjoy the…
Social Media for Psychotherapists: The Ultimate Practice-Building Tool
Let’s just get right to it… Social media is greatest practice-building tool EVER for psychotherapists. Facebook allows us to connect with clients as never before. Yes, social media is THAT powerful for building a highly-profitable private practice. There is no other marketing tool this powerful to attract clients, build a following, and position yourself as a trusted authority…
Psychotherapy Practice-Building: Beyond SEO
Online marketing has changed, your clients have changed, and private practice has changed. In this video, I share exactly what’s changed and how you can incorporate more effective marketing strategies to get better results.
Podcast #14: Facebook Q & A with Jennifer
Several times a year, I do a Q & A podcast edition, where I get to answer your most pressing practice-building questions. This episode is all about Facebook marketing for private practice, and in it, I even reveal “the other man” in my life!)
5 Surefire Ways to Guarantee You NEVER Get Therapy Clients from Facebook
Facebook is a great way to market your practice. In fact, businesses are spending over $4 billion per year to advertise on Facebook because it’s so powerful.
Crafting Your Online Strategy for Psychotherapists
It AIN’T about the website. There, I said it. Sorry, because I know many of you have spent thousands of dollars to create your website, and then thousands more on advertising to direct potential clients to your site. See, the problem is that your website IS important, but it’s not as important as many of you think it…
Online Marketing Q & A
This week’s post is a video entry where I answer a few of your questions about online marketing. Thanks to everyone who submitted questions. This was a really fun video for me to make, because I got to answer some of your biggest online marketing challenges! In this video, I answered questions about which social…
Are you costing yourself clients?
Here’s a quick quiz. What do you do when a new client calls? Let it go to voice mail and don’t return the call. Return the call as soon as possible; otherwise, they’ll schedule with another therapist first. Take the call and sort of fumble my way through it, hoping they don’t hear the uncertainty…
The Best Social Media for Therapists
Last week, I was honored to have Tiffany Doner join my Monthly Practice-Building Success Workshop in Boca Raton. Tiffany is a local expert in social media, and she shared some excellent strategies with all of us at the event. And although we didn’t discuss it in advance, I was not surprised to learn that Tiffany’s…