Many psychotherapists don’t like to think of themselves as marketers. However, if you’re in private practice, the question isn’t whether or not to market, it’s how effective are you at marketing?
Marketing is about the impression clients have of you and your capabilities for helping them. This impression is formed whenever you speak with existing or potential clients. You owe it to yourself to make the best impression and instill confidence in your abilities.
Whether the client comes to you as a referral, or from a specific marketing effort, you need to guide them through the same process to welcome them into your practice. To learn more about the importance of attracting and retaining new psychotherapy clients, read my complete article:
http://ezinearticles.com/?Getting-New-Psychotherapy-Clients—The-Initial-Consultation&id=4873354
