online marketing trends for psychotherapists

Online Marketing Trends for Psychotherapists in 2017

Is one of your goals to grow your practice in 2017? Maybe learn how to attract more private practice clients online? If so, then watch out for these 7 trends that will shape online marketing for psychotherapists over the next year. 1. Content Marketing. Smart Insights considers content marketing to be a “MegaTrend” for 2017. I

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Starting a Counseling Practice

3 Lessons Learned from My First Year in Private Practice

The first year in practice can be rough. It’s an awakening when you realize exactly how much you have to learn. Running a business. Marketing your practice. Finding clients. In fact, for many of us, the first year is a harsh dose of reality splashing us in the face as we embark on a long-held

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Social Media Marketing for Private Practice

Social Media for Psychotherapists: The Ultimate Practice-Building Tool

Let’s just get right to it… Social media is greatest practice-building tool EVER for psychotherapists. Facebook allows us to connect with clients as never before. Yes, social media is THAT powerful for building a highly-profitable private practice. There is no other marketing tool this powerful to attract clients, build a following, and position yourself as a trusted authority

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find your niche concept on blackboard

How to Choose a Profitable Psychotherapy Niche When You’re Just Starting Out

If you’ve recently started a private practice, you’ve probably already heard, “you’ve got to choose a niche”. You get it, right? But how do you narrow it down when you’re still figuring out what you love to do? This is the Catch-22 that snags many therapists launching a practice.

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seo social media for psychotherapy

Psychotherapy Practice-Building: Beyond SEO

Online marketing has changed, your clients have changed, and private practice has changed. In this video, I share exactly what’s changed and how you can incorporate more effective marketing strategies to get better results.

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cheerful woman using laptop computer at home

5 Surefire Ways to Guarantee You NEVER Get Therapy Clients from Facebook

Facebook is a great way to market your practice. In fact, businesses are spending over $4 billion per year to advertise on Facebook because it’s so powerful.

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Practice-building for Psychotherapists

Maintaining Your Motivation for Marketing

We all have days when we feel overwhelmed and discouraged. When that happens, it’s easy to lose your motivation for your practice. This doesn’t mean you’re doing anything wrong.

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New Private Practice

3 Common Mistakes New Private Practices Make

For most counselors, therapists, and psychologists who launch private practices, their clinical skills are their strong suit. It’s the practice-building and marketing skills that need work.

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Starting a private practice

5 Ways to Save Big When Starting a New Private Practice

Starting a private practice DOES take a financial investment, so it’s important to plan carefully. The good news is that you can start a private practice for much less than it would take other businesses to launch.

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Online Marketing for Psychotherapists

Death of the Homepage

When therapists create their websites, they often spend the most time (and money) on getting the home page perfect. These same therapists are usually building websites with limited budgets, and so they need to know that they are making the best use of every penny. So, is creating a stellar homepage really the best use of your resources?

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