Starting a Counseling Practice

3 Lessons Learned from My First Year in Private Practice

The first year in practice can be rough. It’s an awakening when you realize exactly how much you have to learn. Running a business. Marketing your practice. Finding clients. In fact, for many of us, the first year is a harsh dose of reality splashing us in the face as we embark on a long-held

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Podcast #25: How to Serve Clients with Your Marketing

Are you considering moving beyond a traditional private practice? Do you dream of serving more clients and making a bigger impact on the world? Dr. Susan Peirce Thompson created Bright Line Eating, a program that has served clients all over the world, and in this episode, she shares just how she did that. Susan is the

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Podcast #24: 5 Things Therapists Can Do Right Now to Boost SEO

Quick! What’s the first thing pops into your mind when I say, “SEO”? Did you say “keywords”? Keywords have become synonymous with SEO for many of us. But what exactly does that mean? Keywords are essential to SEO, but they’re not the only thing that matters. AND keywords are used differently today than they were

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Podcast #23: Increase the Effectiveness of Your Communication

As a professional, it’s essential that your clients, potential clients, and treatment stakeholders all know, like, and trust you. That’s the foundation of all human communication. “Trust is REQUIRED for people to do business with you“, explains Dr. Simone Alicia, our guest in this episode. Trust is built through effective communication. When you see yourself as

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Podcast #22: Integrating Online Therapy into Your Practice

Online therapy. We’re all intrigued by it, right? But is it really effective? How does it work exactly? How do you handle the legal & ethical issues? Well, we’ve got the answers right here. In this podcast, I interview Steve Bisson, LMHC, who has been doing online counseling for 2 years. In this interview, Steve shares:

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Podcast #21: How to Get Started with Facebook Ads for $5 per Day

What if you could start advertising your practice for just $5 per day? Connect with potential clients. Learn what topics your audience is most interested. Build a following. It probably sounds a bit too good to be true. You’re probably saying, what’s the catch. No catch, Facebook advertising is just that powerful. In this episode,

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Podcast #20: 5 Lessons Learned the First Two Years of Private Practice

When Sofia Robirosa started her practice in 2014, she had to learn to walk through her fear and anxiety to build her practice. She started small her first year, getting herself “ready”. But by the second year, she was off to the races. Now, she has a thriving, private-pay practice, and helps clients “enjoy the

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Podcast #19 – Recreating Your Money Story

“What if everything you’ve been taught about money is wrong?” That’s the question Kate Beeders, Mindset, Money, & Marketing Expert, answers for you in this episode of “Profiles in Practice Success”. Kate believes that your money story represents how you show up in the world, how you run your practice, and how you market yourself.

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Podcast #18: How to Build a Psychotherapy Website that Attracts Your Ideal Clients

Your website. It represents your brand. It’s a deciding factor in whether a potential client calls you for therapy or not. But what exactly should a psychotherapy website look like? We get asked about websites all the time, so I knew I had to get an expert on to talk about this. Kat Love is just the person!

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Social Media for Psychotherapists: The Ultimate Practice-Building Tool

Let’s just get right to it… Social media is greatest practice-building tool EVER for psychotherapists. Facebook allows us to connect with clients as never before. Yes, social media is THAT powerful for building a highly-profitable private practice. There is no other marketing tool this powerful to attract clients, build a following, and position yourself as a trusted authority

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